Nasir Al Shamsi

Director - Sustainable Transport Projects


Nasir Al Shamsi is the Director for Sustainable Transport Projects at Bee’ah.

A dedicated professional, with over 16 years of experience in government and semi-government sectors, Nasir is an expert in automobility telematics, ranging from electronic vehicle software to automation and sustainable transport solutions.

Within his current role, Nasir is responsible for managing ION, the region’s first commercial green transport company, formed as a joint venture between Bee’ah and Crescent Enterprises. He has actively worked with the company’s senior management to implement multi-modal mobility solutions through ION, deploying a unique green fleet management enterprise within the UAE.

Joining Bee’ah in 2012, Nasir has served in various capacities across the fleet management division, contributing extensively to Bee’ah’s fleet utilisation programmes. As Head of Fleet Management, Nasir maximized fleet efficiency, and deployed the fleet management system across 800 vehicles and equipment. He introduced innovative new systems such as a Dispatch-on-Demand solution, an emissions monitoring system, and an auto generated fleet registration system; in addition to improving fleet management policies. Amongst Nasir’s most recent successes were the autonomous mobility projects in Masdar City and Sharjah University City. He was also responsible for ION’s first Gulf Region’s Ultra-fast Electric Vehicle Charging Stations installation project in Abu Dhabi, offering EV users convenience and efficiency not available in the region before.

Prior to his career at Bee’ah, Nasir served at several renowned entities such as the Sharjah Municipality, Emirates Integrated Telecommunication Company (du), and Sharjah Traffic Police.

Nasir holds a bachelor’s degree in Business Information Technology. He is also a graduate of the prestigious Sharjah Leadership Program.